We were challenged by our client to raise their profile with young UK audiences and deliver measurable new users to their platform. To this end we worked within our budget to create a new video series titled “NO MIMING”. This showcased rising UK musicians performing direct to camera.

By leveraging our native social media reach (including 70K+ subscribers on the Tim&Barry YouTube channel), we were able to make the series an instant success, generating 20 million views to date & signing up 60,000+ new Hubrick users.